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Author coach and 25+ yrs indie book publisher. I help authors create enterprises they love around their book/s, experience, and knowledge and send a brief 3x/month email newsletter to support the creation of profitable, sustainable author businesses.
Hello Author Friends, You've worked hard all year. Writing. Book marketing. Book selling. Website finessing. Email list growing. Event hawking. Pushing yourself to your creative limits. We'd like to reward you with some year-end author bonuses that will keep you on track, solidify and grow your author business in 2026 and beyond. LEARN & PRACTICE First, read this and prepare to implement: Schedule These Seven Moves Soon to Start or Re-Energize Your Author Business for 2026: One baby step at a...
Hello Author Friends, Here’s what I hear all the time: “I’ll launch that new service after the holidays.” “I can’t focus on my author business with all this political chaos.” “Life got in the way—I’ll get back to writing and marketing when things settle down.” But here’s the thing about things: they never settle down. There’s always a holiday around the corner, breaking news that feels urgent, some life event demanding attention. If you wait for the perfect calm to make business decisions,...
Hello Author Friends, My message today is: Don't slow down because of end-of-the-year busy-ness or because you think you didn't plan far enough ahead for ideal holiday promotions. About 25% of all book sales occur in November and December. People are actively spending money buying books as gifts AND for themselves; don't miss out on your cut of the action. LEARN & PRACTICE Some lighthearted holiday marketing tips: Authors, Time to Send Out Your Holiday Photo Cards to Bookstores and Other...