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Beyond the Margins is a twice-monthly newsletter helping authors create enterprises they love around their books, expertise, and experience. It combines 25+ years of indie publishing and author coaching into practical business insights, strategic guidance, and a community of author entrepreneurs.
Hi Authors, This week is all about events: ideas for them, guiding principles, minute details, and even what to do if you have an idea but “nowhere to host” it. And, not to forget: how to make them profitable. (If profit and revenue have been on your mind this week, scroll down to find the new improved, upgraded, and free to download Author Business Model Worksheet. Events with per-person fees is just one of the 17 author income types we guide you through.) As promised, from the archives: A...
Authors, You can do more than you think. Your interests, experience, and personal history... they're opportunities. With the right vision, they can be valuable offerings that generate sustainable revenue while moving you toward your author goals. Authorpreneurship is more than a catchy buzzword — it's a way to align your personal goals with creative output, turning what you care about into services that empower and create value for others. This is one of the biggest reasons why...
Authors, There’s only one thing that matters more than money for your business — yes, that’s right, there’s something more important for a business than profit: people. Profit is necessary. But what makes profit possible in the first place? People caring. People choosing to buy, read, recommend, collaborate, participate, hire, listen, and engage. At bottom, a business is built on relationships with humans and the value we create for them. We’re meaning-makers; do what you can to serve others...